Content Marketing for real estate is never one-size-fits-all, either for residential real estate or commercial real estate. At RE-MEX-IMAGE, I ...READ MORE
ONLINE SERVICES: Capture great leads with your entire online platform
RE-MEX-IMAGE provides online services that create or recreate the online image of real estate professionals throughout Mexico. Your carefully crafted online image allows you to capture outstanding leads.
From an attractive, high-performance custom website, to online services that include content marketing, SEO (Search Engine Optimization), lead-capturing ChatBots, and CRM technologies, RE-MEX-IMAGE delivers it all to you.
We understand the subtleties that provide first-time visitors with an online experience that will captivate them. As you know, first impressions are very important. So make your first impressions stand out!
Online services
In order to bring in more first impressions and then win them over, your online image must have the right recipe. Appearance is important, but the technology under the hood is even more important. Your website design delivers the appearance you're going for. Then, the development of your website involves putting the the right technology under the hood. After your website is complete, you'll have an attractive online presence with top performance. This is the top of your sales funnel, so make it count!
Website design
Website design is an art form based on visual psychological stimulation. From color pallets and graphics to size, proportion, and placement, your design should work well on all levels, visually. You must captivate your audience and draw them in to exactly where you want them. Also, it must reflect your brand very well.
Once your website is completed, the design will not only look great, but it will be visually effective. And not just on a computer. Your website must be mobile friendly and look good on ALL devices. Your target audience uses mobile devices more often than PCs. So make sure it looks good, no matter what technology they use.
Website development
Performance is the key to success online. Your website must load fast and it has to function well. Furthermore, it needs to have the right features that bring in leads and enter them into your sales funnel. Finally, your website development should include great SEO, so Google and other search engines send online traffic your way.
RE-MEX-IMAGE builds your website on the WordPress platform. That way, all functionality is at your fingertips. From your blog to your features and advanced functions, WordPress comes with all of that build in. Then, your website is built on Genesis Framework for top performance.
Search engine requirements
What does the right technology bring you? The answer is SEO, which stands for Search Engine Optimization. There is a wide range of technologies and ingredients that work together to provide great SEO. And when the recipe is right, magic occurs and traffic numbers quickly rise.
Following the best practices for Google and other search engines make it easier for them to crawl, index and understand your website and all your online content. And when they like what they see, they send traffic your way. This applies to everything you do online - your entire online image. Our online services always follow the latest search engine requirements and use the latest technology to provide the best SEO possible.
Online services that capture leads
Marketing strategies and techniques must also be in place. You don't just want to be on display. Your display must convert traffic into prospects. Marketing comes in many forms, but it is the force that converts online visitors into real prospects. RE-MEX-IMAGE will provide a custom-tailored marketing strategy that includes both organic and paid marketing tools that will bring you what you're looking for - quality leads.
ChatBot online services using Facebook Messenger
ChatBots are fast and intuitive – they communicate well with your online visitors. And the responses they receive are short and easy to read. Most importantly, people like to use them, especially on Facebook! So capitalize on that right away. The more people get accustomed to using them, the less they will communicate using another means.
At RE-MEX-IMAGE, we use smart ChatBot development with targeted questions that assess and qualify potential leads without putting a strain on their online experience. Make it easy for them while keeping them engaged effectively. Don’t let your visitors wander through your website without an easy way to engage. Let your ChatBot answer the most frequently asked questions right on the spot when they need it.
CONTENT MARKETING: Your blog & articles
Content marketing makes for great SEO. And great content is unsurpassed at building relationships with online visitors. Therefore, always deliver a sales message without feeling “salesy,” so your visitors will stick around and read more. RE-MEX-IMAGE combines strategic copywriting with great content within each blog post article to get the best of both worlds.
Successful salespeople know one thing for certain: Your prospects need to know you, like you, and trust you, before they will buy from you. That’s exactly why content marketing is so effective. Great content buys you the time to build a trusting relationship. Remember, you’re not trying to land a sale in a single shot. That means, use that time wisely!
Use the proven skills of a great blogger who knows how to write for an American and Canadian audience. When your blog posts keep your readers engaged and intrigued, entice them to visit your great Mexican destination and ultimately buy from you. Then, your success will truly surpass your competitors.
IDX TECHNOLOGY: Display listings
IDX (Internet Data Exchange) is how MLS listings show up on your website. It allows listings from the MLS database to be displayed beautifully. That means, your listings and all other local listings are made available to display on your website however you like.
Most real estate agents and brokers use IDX to simply display MLS listings or home search tools on their website. But as home buyers become more Internet-savvy, IDX technology has evolved to encompass more.
Today, you have the option to use basic and advanced home search tools and to build more advanced and custom IDX solutions. You can find IDX in use all over the internet. From detailed search forms and search pages, to interactive maps, IDX presents listings you will sell.
This article is filed under the Online Services topic
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